How to create a custom brick set for your company

A mug, a pen, a water bottle… Classic corporate goodies too often end up at the back of a drawer. A custom brick set, on the other hand, gets built, shared and proudly displayed on a desk. But how exactly do you go from your logo to a box ready to give?

Here is a behind-the-scenes look at creating a custom set at La Briquette®.

1. It starts with your idea

Everything begins with a conversation. What would you like to show? Your logo, a flagship product, your headquarters, a machine, an iconic building… And who is the set for: clients, employees, new starters, visitors at a trade show?

These answers shape everything else: the size of the model, the number of pieces, the difficulty level and the budget. If your project is confidential, we can sign an NDA.

2. Our designers create the model

Our designers then model your creation digitally, brick by brick. This is the most creative step: finding the right pieces and colours so that the model is both true to your brand and enjoyable to build.

You approve the design before anything is produced. Every requested change is taken into account, which is exactly what the Thales team highlighted after we built models of their radars for them.

3. We personalise everything else

A great set is more than bricks. Depending on your needs, we supply a complete set, entirely in your company’s image:

• 100% custom packaging in your colours
• Building instructions, on paper or via QR code
• Printed pieces with your logo
• Bags, stickers and custom accessories

4. Production and packing

Once the model is approved, we launch production with our industrial partners. Our bricks are 100% compatible with the major construction toy brands, and our production capacity covers small runs as well as large volumes: we have already sold more than 12 million pieces.

Packing is entrusted to the ESAT Joan Cayrol (Association Joseph Sauvy), a sheltered workshop. Every box you give therefore supports the professional inclusion of workers with disabilities.

5. The moment you give it

End-of-year gift, onboarding kit, trade show souvenir, company anniversary… The set becomes a playful communication tool that creates a real moment of sharing, and stays visible on the desks of those who receive it for a long time.

Want to create yours? Discover our custom boxes and goodies or ask for a quote: let’s add a brick to your project!